CREATING A BUSINESS MODEL FOR A CHALLENGER IN THE DIGITAL GROCERY DELIVERY

New and transformative technologies helped businesses to innovate and thrive in an increasingly digital world even before the pandemic. However, the world situation that began in 2020 has led to a rapid digital transformation, which in other conditions could have taken years.

Our clients often entrust us with the assignment to develop digital business models right from the conceptual design phase, because they know that we will approach the matter with full dedication and challenge them and their ideas in every area, asking the tricky questions, discussing various scenarios, understanding the market and its size – that is the approach we usually have. After all the assumptions are set, we proceed with building the model accordingly, and continuously test assumptions until we are confident that the model represents a realistic picture.

One of our clients approached us for help in developing their business idea — a digital challenger for grocery deliveries with a pilot in one of the largest cities in Western Europe. We started with setting up assumptions, understanding the idea and the business model. We then discussed scalability options. After, we did market research and had numerous discussions with experts to gain a full understanding of the market, who are the competitors, what the customers want, what should be the best location to start, etc.

When all the assumptions were verified, we helped in developing a high-level business plan including the financial model for the following three years, with multiple different scenarios and investment needs for starting a business.

To find out more on how CIVITTA creates strategies for digital companies, visit our page on digital services.

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